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ПОНЯТТЯ "СТАЛИЙ РОЗВИТОК" НА МАКРО- ТА МІКРОРІВНЯХ: ІСТОРИЧНИЙ ОГЛЯД, ПІДХОДИ ДО ТРАКТУВАННЯ, ХАРАКТЕРИСТИКА СКЛАДОВИХ КОНЦЕПЦІЇ. THE CONCEPT OF “SUSTAINABLE DEVELOPMENT” AT MACRO MICRO-LEVELS: HISTORICAL OVERVIEW, APPROACHES TO INTERPRETATION, CHARACTERISTICS OF COMPONENT CONCEPTS
(2021) ВОЛКОВА, Юлія Валеріївна; VOLKOVA, Yuliia
Currently, leading economists from different countries are paying more and more attention to the issue of ”sustainable development”, as this issue is currently relevant not only for the country's economy as a whole, but also at the enterprise level. However, because this is a multifaceted and complex category. Many questions arise around it and they remain insufficiently studied and require in-depth research. Thus, the needs of a market economy in modern conditions require more flexibility from enterprises, more policies that are «modern» and strategies of competition. This, in turn, encourages companies to seek new approaches to conducting their business. It is the trajectory of sustainable development of economic activity of the enterprise and is one of the key activities of economic entities, which will contribute to the effective results of this activity.